NEW POSTGRADUATE DEGREE in FASHION & TRENDS DIGITAL MANAGEMENT

We are currently immersed in the digital age and this has led to changes in the business environment and the consumer. The role of social networks and, above all, its fast increase in the daily use of people have brought a number of consequences that have left many companies out of play in its strategy with regard to communication, research and impact on their brands. El País, 07/06/2011.

Manufacturers and distributors of fashion bet for new business channels and online selling and thus the e-Commerce mannager is one of the most requested profiles. The promotion possibilities offered by the online marketing (web 2.0, directories, search engines, social networks, etc..) can get amazing results in the short, medium and long term.

With this postgraduate students will be provided students with the most advanced knowledge and skills in marketing, online communications and social networks in the industry of fashion, in short: the role of the community manager.

PROGRAM DETAILS:

Credits: 30 ECTS.

Start Date: May 2012

End date: October 2012

Lectures: Tuesdays, Thursdays and Fridays from 19.00 to 22.00.

Limited places.

For further information:

T. 93 237 27 40

fdmoda@fdmoda.com

www.fdmoda.com

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NEW POSTGRADUATE DEGREE in FASHION & TRENDS DIGITAL MANAGEMENT